A story of compensation

For FITT, safeguarding the planet means reducing its environmental impact and compensating CO2e emissions – a priority in line with its sustainability strategy to 2030, The responsible flow.

The FITT’s strategy towards carbon neutrality is based on four actions: measure, know, reduce and offset.

1. Measurement
Through the Life Cycle Assessment (LCA), FITT identifies, measures and reports the CO2e emissions of its most innovative products throughout their life cycles. This empirical tool makes it possible to map the environmental impacts of products, from the raw materials to their disposal.
2. Awareness
Thanks to the measurement of CO2e emissions, FITT is aware of its activities and the effects on the Planet and on people's lives, and communicates them transparently to all stakeholders.

Download the LCA of:
3. Reduction
Limiting CO2e emissions is a concrete objective that FITT pursues on several fronts: in the research into new materials, the improvement of the efficiency of production lines, the use of energy from renewable sources, the optimisation of logistic services and the reduction of the space required by our packaging. The innovative capabilities of FITT have allowed it to create a range of products with certified lower impact: FITT Force Pro and FITT HiFlow
4. Compensation
After reducing the environmental impact of its most innovative products, FITT compensates the remaining CO2e emissions from their production cycle by purchasing carbon credits from the Water is Life project.
Low impact certified innovative products

FITT’s innovative certified low-impact products are helping to bring 80,000 litres of drinking water to the Tulear district, one of Madagascar’s poorest areas.

FITT Force Pro

FITT has chosen to compensate all CO2 emissions resulting from the production of its most innovative products by purchasing Gold Standard certified carbon credits generated by the Water is Life project in collaboration with Wami Water.

The mission of Water is Life is to bring drinking water to families living in the villages of Anketrake, Andranogadra and Ankatsaky, in Madagascar.

Even today, in some areas of the island 80% of the population has no direct access to drinking water and is forced to make long daily journeys to reach water sources in semi-desert areas.

FITT designs and manufactures pipes and hoses for transporting fluids, the main one being water.

It has therefore chosen to support the Water is Life project, in order to ensure access to such a vital resource also in areas where it is not easily available.

The positive impacts of the project
The positive impacts of the project
Sanitary aspect
Bringing drinking water to the villages means giving its inhabitants safe water, reducing the risk of infectious diseases such as diarrhoea, intestinal infections and parasites. Water pollution is, in fact, the leading cause of infant mortality in Africa.
Environmental aspect
Taking drinking water to the villages means avoiding the emission of further CO2 in the atmosphere. To boil water and make it drinkable, villagers burn, in fact, any materials at their disposal (tyres, plastics, wood).
Social aspect
Bringing clean water to the villages means that children can go to school and their mothers can actively support their families. Children and women are in fact forced to make long daily journeys to collect drinking water and take it back to their villages.